Before looking ahead, it’s always important to do a quick look back on what worked and what didn’t. Needless to say, you want to build on success and optimize or change those initiatives that didn’t quite pan out as expected or meet KPIs.
mid-market
Fastlane Appoints Pamela Hall as Chief Operating Officer
New Fastlane Communications, Inc. (Fastlane), a global, full-service branding, marketing and communications agency, today announced the appointment of Pamela Hall as the firm’s Chief Operating Officer.
Hour25.AI Appoints Fastlane As U.S. Marketing AOR
New Digital Platform Leveraging AI to Improve Resilience to Addictive Technologies in Real-Time
5 Ways to Put the WOW Factor into Your Virtual Media Tours
Given its economical and time efficient qualities, Virtual Media Tours (VMTs) were already picking up speed pre-COVID. The current landscape has put VMTs in an even faster lane with Zoom, Skype, and Google Hangout now household names. Here are five ways to put the WOW Factor into your next VMT.
5 Social Media Blunders to Avoid
We’re all about going social. Here are five social media blunders – and how to get it right.
Fastlane Acquires Basketball Promotions & Events
Seasoned Pro, Chris Spencer, Joins Executive Leadership Team to Expand Sports Strategy, Bookings, Promotions & Events Management.
Fastlane Communications and SFG Join Forces
Fastlane Communications and SFG join forces to expand its full-service, integrated branding, digital marketing and strategic communications services – all under one, independent agency roof.
Call to Creativity During Covid19
Face vulnerabilities and meet them head on. Remember to create, our imagination is our ultimate resource. Re-invent what you do.
Trophy Park Selects Fastlane As Agency of Record
New York, NY – May 18, 2020 – Trophy Park, a planned multi-purpose sports, performance lifestyle and community complex in Jackson, NJ, today announced the selection of Fastlane as its agency of record (AOR) for strategy, sponsorship management and marketing support.
Plan, Don’t Panic
If you can keep your head when all about you are losing theirs…
Remote Lead Generation
It’s time to pivot. Don’t let Coronavirus shutter your thinking on what’s possible to still move your business forward. Watch video.
Love & Compassion
What the world needs now more than ever is love and compassion. It’s a basic, human instinct to protect oneself and your loved ones.
Does Your Brand Have No Clothes?
99% of brands don’t. They do nothing to differentiate themselves from the rest.
Is the VP of Sales and Marketing Obsolete?
VPs of Marketing focus on continuing initiatives that are agnostic to fiscal cycles.
Fastlane Expands Consulting Services
Fastlane forms strategic consulting alliance.
Positioning Framework
Businesses ought to have a differentiating brand positioning framework.
Penny Wise Pound Foolish
Don’t be an “also-ran” with your website. Be bold and take a leadership position.