Little Falls, NJ – December 13, 2021 – Fastlane Communications, Inc, a leading independent, full-service branding, digital marketing, and strategic communications agency, today announced the acquisition of the Sports Business Institute (SBI).

“We’re going from 0 to 60 at lightning speed in terms of what we’re going to accomplish with the support of Fastlane’s vast marketing capabilities. I’m excited to be part of an organization that will help us grow tremendously, as well as empower individuals and organizations with the necessary tools to navigate all facets of the dynamic sports business space. There’s huge potential firing on all cylinders,”

said Dave Torromeo, who is the founder and CEO of SBI, which was launched 10 years ago. Torromeo will remain on board as SBI’s Executive Director.

With over three decades of experience in the vast sports business space, Torromeo was Vice President of the National Football Foundation and College Hall of Fame (NFF), along with having fifteen years of experience in collegiate athletics serving as an industry consultant and founder of numerous sports-related organizations, including the Founder and Architect of the graduate sports and entertainment business management program at Manhattanville College, among other roles.

Ed Manetta, Managing Director, Fastlane Sports & Entertainment, views the acquisition of SBI as another game changer for the company.

“SBI opens more doors for Fastlane as it pertains to the information highway as we get our messaging across to multiple constituencies involving the business of sports, technology of sports and the education of sports. This strategic acquisition enhances our footprint in the sports arena, and we’re eager to get started on these empowering initiatives, such as working with colleges and universities on sports management programs and teaming up with the National High School Coaches Association, among others.”

This announcement builds on other recent Fastlane acquisitions, including Nexus Licensing Group, Basketball Promotions & Events and the National High School Coaches Association (NHSCA).

About Fastlane:


Founded in 2006 and headquartered in Little Falls, NJ, Fastlane is a leading independent, full-service branding, digital marketing and strategic communications firm that helps its valued clients expand market share, mind share and heart share. The agency serves early-stage, mid-market and large enterprise-class companies across a range of B2B and B2C industries. The agency’s best practices include integrated strategy, branding, a’ la carte digital marketing and communications services. For more information, visit www.fastlane.co

About Sports Business Institute (SBI)

Sports Business Institute (SBI) provides sports business education program for the higher education market. SBI’s programs and initiatives feature accomplished industry executives committed to promoting quality leadership for students pursuing a variety of sports careers. The organization sponsors high profile networking events and offers consulting services within the vast sports business space. SBI partners combined have over a century of experience in the development and management of college sports education, professional training and career development, internships, entrepreneurship, event management, and new media. For further information, visit www.sportbizinstitute.com.